Copywriting is a delicate area of advertising which is often overlooked. Although the part is not the main primary service, it plays a vital role which could make or break and advertising campaign. This is because it involves designing the copy or text which will be used in the marketing and advertising of your product in Malaysia and neighboring countries.
Copywriting concerns many areas because the right text will ensure that your target market will receive all that you are trying to communicate. The objective of having a good copy is to drive and influence the viewer to make an effort to go out and buy your product or services.
The professionals who are involved in this area are known as copywriters. In established firms, copywriters are very specialized experts while there are some whose designers take on many hats including that of the copywriter. They are involved with creating and designing catchy text which are used in brochures, advertisements as well as the lyrics for the songs used in the commercial. On top of that, they are involved with designing web page contents too.
A good copy for an ad is one of the most important elements of a campaign. It will be repeated so that the target market is able to remember your brand. We have in recent years produced countless campaigns which are focused in helping our clients reach their target market which put us in the forefront of this sector.
It must be noted that without a good copy, your ad campaign will not be as effective as you would like. Hence, we go to great lengths and many man-hours to brainstorm in order to create the best and most suitable copy for you. When you work with us, you will be assured of good if not excellent copywriting services.
The current advertising market in Malaysia is saturated with hundreds of agencies and design houses. If you are planning to launch an advertising campaign which is impactful and highly effective, it would be challenging to find the best agency to help you. In most cases, you will be informed that international agencies are the best as they have the experience and track record to do so. However, you are not always informed about who the creative team is and more importantly, who the copywriter is.
In choosing your agency, it is most important to find an agency with a good track record and one who can deliver the personal and most professional services to you. We at Advertising.com.my are your ideal partner choice when it comes to creative and more so in the copywriting department.
Where the creative areas are concerned, we have produced some of the most eye-catching and compelling designs the Malaysian market has ever seen. The most prominent reason here is because we put a lot of emphasis and focus in the text and words used. Our copywriters have worked with countless campaigns both in Malaysia and overseas where they bring their remarkable experience to the team.
Over the years, we have accumulated the reputation of an agency that designs highly attractive advertising campaigns through our use of copywriting. We employ only the best and reputable copywriters from the advertising industry to be part our team.
From the conceptualization stage, our copywriters are involved where they give their feedback of what text (copy) should be used. This represents one of the first few steps of the process. In certain cases, the copy forms the idea before the image and videos follow.
We will go through many levels of conceptualization before it is presented to you for approval. After that, we will use the copy appropriately, ensuring that they are used as proposed. Our copywriting services range from simple body text to taglines, mottos to advertorials and every other aspect of this creative service you require.
Working with Advertising.com.my will bring your company to higher ground in many ways. We have the industry know-how and the experience through our leadership role in the advertising market that span across more than 10 years. Our copywriting services, which are integrated and stand-alone, are among, if not the best in these sectors. Some of our ads have won copywriting awards in many parts of the world. Click here for our Copywriting Portal.